A direct line to three million individual club members
ClubsNSW represents 1,100 member clubs and more than 1,270 venues across metropolitan and regional NSW, providing access to a loyal, engaged and stable audience unmatched by other hospitality sectors. As an industry powerhouse generating more than $1.3 billion in food and beverage revenue and employing approximately 69,100 people, the club sector offers corporate partners a unique opportunity to build meaningful connections, drive commercial outcomes and align with the state’s peak industry body.
Corporate Partnership overview PDF
Association Supporter application PDF
Our Corporate Partners
We're proud to work alongside leading brands who share our commitment to the NSW club industry.
ClubsNSW Partner Program
Strategic Partner
Shape the industry's future
A strategic partnership offers more than visibility; it provides deep advocacy alignment and a platform for high-level industry engagement. As the ultimate endorsement from the state’s peak body, this partnership secures your seat at the table, allowing you to help shape the legislative and social priorities defining the future of NSW clubs.
Executive Partner
Elevate your status as a thought leader
Access strategic intelligence and high‑level marketing integration while becoming embedded in the NSW club ecosystem. Don’t just be seen — become integral to how clubs operate, engage and deliver value to their communities.
Industry Partner
Credibility: Educate and lead the sector
An active industry presence and high-level endorsement. Amplify your visibility while focussing on credibility and collaboration.
Brand Partner
Visibility: Be seen by decision-makers
A consistent market presence with targeted reach. Keep your brand top of mind for club decision makers across the state.
Association Supporter
Connection: Be plugged into the network
The foundational entry point into the ClubsNSW ecosystem. Designed for businesses looking to establish a credible footprint within the sector.
The ClubsNSW Advantage
Deep loyal ecosystems
Unlike the transient trade of hotels, our member-based ownership structure allows you to embed products into patrons’ habits through loyalty-driving memberships, member pricing and points redemption.
Economic resilience
The registered club model insulates brands from economic downturns and provides long-term supply stability through a commitment to food and beverage subsidisation.
Established & loyal audience
Clubs connect brands with a broad, stable and diverse audience spanning young professionals, families and full-time working adults who view their local club as a community asset, not just a venue.
Concentrated volume
Clubs operate as large-scale, multi-outlet precincts encompassing dining, bars, event centres and community sports facilities — generating significantly higher volume and footfall per account than the average pub.
Reinvestment mandate
As not-for-profit venues, Clubs reinvest their surpluses directly into capital expenditure (CAPEX), community initiatives, and continuous venue upgrades.
High-value procurement
Because of this reinvestment cycle, clubs consistently create high-quality, tech-forward environments. For patrons and partners alike, venues provide powerful, highly tailorable marketing and activation ecosystems.
Why Partner With Us
Build brand authority
Increased trust, stronger positioning, and brand recognition where decisions are made.
Accelerate business development
A faster path to pipeline growth and higher-converting opportunities.
Amplify your visibility
Precision marketing that delivers measurable engagement and brand lift.
Engage the industry & build relationships
Unparalleled access to the people shaping the industry's future.
Tell your brand story
Thought leadership that builds deep trust and long-term influence.
Influence priorities shaping the industry
Deep alignment with sector priorities and a tangible role shaping the industry's future.